Protecting the privacy of individuals
Personality rights, personal data protection
In an age where technology and internet services are of everyday use and data is globally shared and processed, it is crucial to protect the privacy of individuals. Personality rights give individuals the right to control the commercial use of their name, image or other aspect of their identity, and the right to privacy.
S&O experts are experienced in advising and creating protection strategies for companies to efficiently ensure cross-border data protection and to comply with local and international legal requirements for privacy protection. S&O also advises on all aspects of commercializing, licensing and enforcing commercial intellectual property rights including defamation and privacy.
Our Core Areas of Expertise Include:
- Developing strategies for personality rights protection
- Advising on compliance with local and international privacy laws
- Advising on commercializing, licensing and enforcing commercial intellectual property rights
- Advising on and resolving defamation and privacy disputes